User-friendly website and branding

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Customer

Home & School

Year

2022

Role

Branding

,

Web design

,

Digital branding

,

Home and School is an association of parents of children in school and aims to make it easier for parents to work with the school for the benefit of their children. The company's brand was redesigned and the website user experience was maximized.

Home and school faced the need for a brand redesign along with a website renovation. One of the goals was to ensure that the company is accessible and open to everyone who needed its services. 

A solid but fun brand

The brand was redesigned to increase trust in the company while keeping it light and fun. Using vibrant colours and strong lines, a brand is created that can simultaneously play around and increase user trust. 

Website UX Challenge

Great emphasis was placed on enhancing the user experience of a website when it came to users' access to vast and important databases on education, rights, actions and more. 

By shaping tags and content segmentation, the user experience was greatly enhanced.

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